Tom Ford Update
On the coattail of a recent entry...
Lauder/Ford, Part Deux: The Original Azurēe
(NEW YORK) Get ready for part two of Tom Ford for Estée Lauder. At Thursday night’s launch party for Amber Nude, his first of two design collaborations with Estée Lauder, Ford revealed some details on his forthcoming second venture for the cosmetics giant, called Azurēe. “It was Estée’s own made up name,” Ford said, “for this sexy, beachy thing.” That might be Ford’s interpretation of the updated Azurēe, but the original scent—a mix of fresh citrus, basil, sage, oakmoss, and spearmint—was created by Estée Lauder in 1969 and recommended for eveningwear.
According to an Estée Lauder spokesperson, the next—and last—collection of Tom Ford for Estée Lauder, which will bow next spring, will not contain a new fragrance the way Ford reinterpreted Amber Nude this season. Ford has, however, already shot the images, straying not too far from his first campaign players. “We shot it with Carolyn Murphy again,” said Ford, who art directed alongside photographer Craig McDean. “But this time it was done out in Montauk, last winter, and I felt so bad for her because she was freezing.” When asked if he could reveal any details of the imagery, Ford declined, but said, "Let's just put it this way: I rarely find anything too risqué."
But that might just be “take one.” Known for his attention to detail, Ford admitted that he was thinking of reshooting it. “I like to shoot the ad as close to the launch date of the product as possible,” he said. “This way, it’s fresher and more of the moment.” -Jim Shi, The Daily News
Lauder/Ford, Part Deux: The Original Azurēe
(NEW YORK) Get ready for part two of Tom Ford for Estée Lauder. At Thursday night’s launch party for Amber Nude, his first of two design collaborations with Estée Lauder, Ford revealed some details on his forthcoming second venture for the cosmetics giant, called Azurēe. “It was Estée’s own made up name,” Ford said, “for this sexy, beachy thing.” That might be Ford’s interpretation of the updated Azurēe, but the original scent—a mix of fresh citrus, basil, sage, oakmoss, and spearmint—was created by Estée Lauder in 1969 and recommended for eveningwear.
According to an Estée Lauder spokesperson, the next—and last—collection of Tom Ford for Estée Lauder, which will bow next spring, will not contain a new fragrance the way Ford reinterpreted Amber Nude this season. Ford has, however, already shot the images, straying not too far from his first campaign players. “We shot it with Carolyn Murphy again,” said Ford, who art directed alongside photographer Craig McDean. “But this time it was done out in Montauk, last winter, and I felt so bad for her because she was freezing.” When asked if he could reveal any details of the imagery, Ford declined, but said, "Let's just put it this way: I rarely find anything too risqué."
But that might just be “take one.” Known for his attention to detail, Ford admitted that he was thinking of reshooting it. “I like to shoot the ad as close to the launch date of the product as possible,” he said. “This way, it’s fresher and more of the moment.” -Jim Shi, The Daily News
Labels: Fragrance
posted by D. Sedcole at 11:20 AM
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